Archive for July 16th, 2018

Last week, Microsoft made a huge announcement… That’s right! There is now a FREE version of Microsoft Teams! In today’s article I’ll be discussing what the free version of Microsoft Teams has to offer and also what will cost you extra if you plan on upgrading to the full version. As of July 12, Microsoft […]

Stakeholder Management creates healthy relationships with stakeholders through the management of their expectations and agreed project objectives. Stakeholders can be groups or persons, internal or external, part of the project or not, for example law-makers or media. Depending on the size and nature of your project, stakeholder management can be quite formal or a casual task […]

One of the most common content structures in Content Management is articles. Articles are self-contained pieces of content relating to a single subject. This can range from blog posts to knowledge base articles, to news articles. Articles pose a challenge in Content Management as they don’t follow the content structure of the rest of the […]

Patterns resonate with me. As a developer and software architect stepping back and viewing a population of things to find the common thread woven throughout seems natural. Exploiting that thread in other areas if it’s valuable or adding it to my “Refactor someday” list if it’s harmful has always seemed to be a logical next […]

Have you ever heard the song, “Anything you can do” by Irving Berlin? Well this song is a very accurate representation of Skype for Business and Teams. With the latest addition to the Teams stack comes live events, which is basically a new and improved version of Skype for Business Meeting Broadcast. In this article […]

Today, Perficient announced that it has acquired Stone Temple Consulting, Inc., a Boston-based $9 million annual revenue digital marketing agency. Stone Temple has an incredible reputation for delivering excellent search engine optimization and content marketing solutions. Perficient helps many of our clients with digital marketing, content marketing, search engine optimization (SEO) and content services. By acquiring […]

This is where it all begins – the first interactions with your customer. B2B customer acquisition isn’t just about getting that first sale; it’s where you start building a relationship. That means a solid, consistent brand presence has to shine through. Consumers are doing more research prior to purchase, so your content has to be […]

How can using analytics can make a difference? Baseball has winners and losers.  Teams do not get to share a title or a win.  If they are tied at the end of the 9th inning, the teams are forced into extra innings until one of the teams score.  In a way, that’s more brutal than […]

In recent months things got tougher for social media marketers. In an effort to crack down on rampant fraud, fake accounts, and fake news, social networks have restricted or eliminated many actions that marketers used to exploit. In this episode of our popular Here’s Why digital marketing video series, Perficient Digital’s Mark Traphagen claims these […]