Good UX Means Good Business
In a world where technology is rapidly advancing and user expectations are rising, it’s no longer enough to have an average user experience; to delight your users and surpass your competition you must strive for the exceptional.
Perficient Digital recently received a Creativity International award for the website we designed and created for OhioHealth, a not-for-profit system of hospitals and healthcare providers. The new website won a Silver award in the Non-Profit category, marking our first award win in the healthcare space.
With health consumerism continually influencing patient expectations, OhioHealth wanted to provide a more seamless and dynamic healthcare experience by creating a new, easy-to-use website that would accurately reflect its core values.
We began by helping the organization create a two-year roadmap for its digital strategy, and then developed the responsive website around a user-centered architecture, consolidating content from thousands of webpages and reimagining features like the patient portal and Find-a-Doctor tool. The new website also enables OhioHealth’s internal teams to manage and update content easily, which helps the organization continually provide the most accurate information and, by extension, the best care possible.
The Creativity International Awards is an independent advertising and design competition that recognizes great design produced by both professionals and students around the world. Winners are selected by a rotating panel of advertising and design professionals who judge hundreds of entries each year.
Perficient Digital also earned recognition at the 2017 Creativity International Awards, when we brought home a Gold award in the Consumer Website category for the Fall Lookbook we created for Carhartt and a Silver award in the Non-Profit category for the website we created for The Henry Ford.
To learn more about the OhioHealth website and our Creativity International win, take a look at our recent press release.