For the modern consumer, having a cold soda with a burger and fries no longer ends at the conclusion of the meal. In reality, the customer experience is just beginning, since the most frenzied of fans can now connect with one another through mobile applications, social media, fan experiences, and more.
With customers desiring more from their experiences, one leading beverage firm reached out to Perficient to discover customer insights through their legacy database. We implemented an iPaaS solution to expose data to the cloud, including through their customer relationship management (CRM) applications.
With an iPaaS solution in place, the organization now has marketing and customer data in the cloud and can better understand upcoming business decisions.
Discover how iPaaS can Help You Capture the Customer
Are you looking to get more out of your customer data? See how iPaaS can help you achieve your business goals by talking to one of our specialists at www.perficient.com. Additionally, download our guide, “3 Ways to Jumpstart Your iPaaS Program” below.