At first glance, having outdated contact information for sites might seem like a pretty minor issue. But when it results in delays related to required documents, monitoring visits, or clinical supplies, the issue quickly becomes more serious.
It might be easy to keep a sponsor or contract research organization (CRO) in the loop when a shipping or mailing address changes or when a site coordinator goes out on maternity leave and the interim coordinator should now receive all phone calls and emails. But it is usually not top-of-mind for sites, which can lead to a lot of frustration and rework for the sponsor/CRO.
This guide analyzes how artificial intelligence – including machine learning – can be used by pharmaceutical and medical device companies to improve the clinical data review and cleansing process.
This strain on the site relationship can be avoided by:
- Empowering sites to see the contact information on file for them at all times
- Providing sites with self-service tools to update their contact information
- Periodically prompting site personnel to verify their contact information on file
Implementing this kind of solution is simple and effective. Consider the scenario described in the blog post, How To Avoid Shipping Delays To Sites. This simple, yet powerful, solution’s strengths are transparency, self-service, and automation. Just think about how something like this could help your organization avoid communication and mailing/shipping issues with your sites.
To learn more about common issues with clinical sites and how to fix them, check out this guide.