The Digital Essentials, Part 3
Developing a robust digital strategy is both a challenge and an opportunity. Part 3 of the Digital Essentials guide series explores five of the essential technology-driven experiences customers expect, which you may be missing or not fully utilizing.
Google Data Studio is a new tool within the suite of Google’s digital solutions which users can leverage to build fully customized digital reporting. It is now available to all users, with a limit of 5 dashboards at the free level. However, users of Data Studio 360, which is the premium offering, may create up to 1,000 reports.
Data Connectors are one of the key features of Data Studio, through which valuable data sources can be imported and combined into one report. Google Analytics, DoubleClick, BigQuery, and YouTube are just a few of the many data sources presently available. Google Sheets can also be integrated, allowing for other data sources to be manually integrated and customized.
This release of Data Studio allows you to take your data – which holds the key to better decision making for your company – and turn it into custom, interactive dashboards. Creating these reports, that are easy to understand and engaging, will help you discover and provide answers to your most important questions.
Image source: http://datastudio.google.com