Customer Experience and Design

#HIMSS15 Recap: Reaching Healthcare Consumers via Social Media

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Click the image to view more photos from the #hcsmIRL tweet chat and #HIMSS15.

Nearly 100 #HIMSS15 attendees joined Perficient this morning to discuss how healthcare organizations can leverage social media to attract unknown consumers, and improve patient and clinician interaction and overall communication within the clinical setting.

Roundtable moderator Melody Smith Jones, Manager, Connected Health, at Perficient, presented her insights into the topic and pitched seven questions to the audience via the hashtag #hcsmIRL.

“At Perficient, we believe Connected Health can address in-treatment compliances, workflow management and chronic-disease management,” Jones said. “We have seen firsthand how Connected Health can transform healthcare delivery.”

We’ve rounded up some of the highlights from the tweet chat here:

 

Perficient will continue the Connected Health conversation throughout HIMSS15. Additionally, experts will be available in Booth No. 4460 to discuss the challenges healthcare organizations are facing with regards to interoperability, business intelligence, and analytics and operational performance. Visitors to the booth can learn how Perficient strategically partners with many of the world’s leading technology vendors – including IBM, Microsoft, Oracle and Salesforce – to provide healthcare clients with innovative and intelligent business-driven technology solutions that deliver a significant return on investment.

Follow us on Twitter at @Perficient_HC for updates from #HIMSS15. [<a href=”//storify.com/Perficient_HC/converting-unknown-consumers-into-patients” target=”_blank”>View the story “#HIMSS15 Tweet Chat Recap: Reaching Healthcare Consumers via Social Media” on Storify</a>]

About the Author

Kristin Brashares serves as Digital Senior Marketing Manager at Perficient and is a proud member of the Women in Tech ERG.

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