Customer Experience and Design

#TexasHIMSS: Mobile Health at Rockdale Medical Center

At Texas HIMSS today I was able to view a use case for Enterprise Mobile. That’s the term I use to describe the use of mobile devices internal to a healthcare organization. In this case, Rockdale enabled a single point of workflow across disparate data sources and care locations to enable physicians via a mobile platform. This platform involved native mobile OS BYOD, medical device drivers, SSO, and Security.

Infographic-Doctors-Prescribing-More-Mobile-AppsWhat drove the adoption of this mobile technology? There were three main reasons.

  1. Supports compliant workflows: They learned that doctors were using their cellphones to take pictures of images and then texting them to other physicians that were not onsite to get their opinions. This obviously gave compliance officers a heart burn. So, they wanted to make the right thing the easy thing by providing a high quality mobile platform that was HIPAA compliant.
  2. Improves care coordination: Data silos are a problem. We all know this. This mobile platform provided physicians with access to data in a single application. They had this access no matter where they were when they needed this data. This expedited the speed of care in emergency situations. I’m sure it also answered the common call from physicians: “I go from room to room to room all day. If it is not on my mobile device, then I don’t care about it.”
  3. Encourages engagement: There is 91% US adult adoption of mobile technology. As a result, these mobile platforms leverage the use of equipment that physicians are already familiar with. This fact encouraged engagement and interest in the program. For those of us that make implementation of technology in healthcare a habit, easy physician adoption of technology is pretty awesome.

Analytics have shown that the technology is highly utilized by Rockdale physicians. It has also provided a competitive advantage in their provider heavy location of Atlanta. Among other goals, Rockdale’s next steps are to partner with their local EMS and establish objectives to improve the quality of patient care in the Emergency Department.

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Melody Smith Jones

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