Data & Intelligence

Predictive Analytic Evangelism


In a recent post (SPSS – Making good on an investment), I spoke about a study on the ROI of SPSS. This time, I would like to call out a study performed by Ventana Research of San Ramon, Calif. in March 2012. This study reports on organizations already using predictive analytics:

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The Future of Big Data

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March 7, 2012 – “Predictive Analytics: Improving Performance by Making the Future More Visible,” finds that in organizations that have already deployed predictive analytics:

  • Over two-thirds are satisfied (45 percent) or very satisfied (21 percent) with their use of predictive analytics.
  • Three-quarters (74 percent) of respondents largely trust predictive analytics, while another 10 percent trust them totally.
  • The use of predictive analytics on social media networks, pricing across supply chain and customer service were the top three planned areas of focus.

“Predictive analytics are changing the way businesses operate” – David Menninger, VP & Research Director of Ventana Research.


Corporate executives, don’t think that Predictive Analytics is a “nice to have” – it’s now a “must have”.

About the Author

Mr. Miller is an IBM certified and accomplished Senior Project Leader and Application/System Architect-Developer with over 30 years of extensive applications and system design and development experience. His current role is National FPM Practice Leader. His experience includes BI, Web architecture & design, systems analysis, GUI design and testing, Database modeling and systems analysis, design, and development of Client/Server, Web and Mainframe applications and systems utilizing: Applix TM1 (including TM1 rules, TI, TM1Web and Planning Manager), dynaSight - ArcPlan, ASP, DHTML, XML, IIS, MS Visual Basic and VBA, Visual Studio, PERL, Websuite, MS SQL Server, ORACLE, SYBASE SQL Server, etc. His Responsibilities have included all aspects of Windows and SQL solution development and design including: analysis; GUI (and Web site) design; data modeling; table, screen/form and script development; SQL (and remote stored procedures and triggers) development and testing; test preparation and management and training of programming staff. Other experience includes development of ETL infrastructure such as data transfer automation between mainframe (DB2, Lawson, Great Plains, etc.) systems and client/server SQL server and Web based applications and integration of enterprise applications and data sources. In addition, Mr. Miller has acted as Internet Applications Development Manager responsible for the design, development, QA and delivery of multiple Web Sites including online trading applications, warehouse process control and scheduling systems and administrative and control applications. Mr. Miller also was responsible for the design, development and administration of a Web based financial reporting system for a 450 million dollar organization, reporting directly to the CFO and his executive team. Mr. Miller has also been responsible for managing and directing multiple resources in various management roles including project and team leader, lead developer and applications development director. Specialties Include: Cognos/TM1 Design and Development, Cognos Planning, IBM SPSS and Modeler, OLAP, Visual Basic, SQL Server, Forecasting and Planning; International Application Development, Business Intelligence, Project Development. IBM Certified Developer - Cognos TM1 (perfect score 100% on exam) IBM Certified Business Analyst - Cognos TM1

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