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Posts Tagged ‘experience’

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The Secret to Compelling Consumers to Act

Businesses thrive on capturing the moment where consumers feel compelled enough to convert or purchase something from their organization. Some of the most efficient organizations have perfected this, and your company can capture this moment too. But how do you align the sequence of events so perfectly that a customer is compelled to act? The […]

Data As Experience: Designing For The User

This is a continuation of my Data As Experience Series. My last post in this series focused on Context. In this post, we will discuss a process of designing for the user experience. Designing for The User All too often, I see a report designer think more about how to make a report grab the […]

Data as Experience: Data Scientist Role

This is a continuation of my Data as Experience Series. The last post was on the Power User role. The Data Scientist At first glance, you might ask why even consider a data scientist.  From the typical analytics perspective of, “What reports should I write?”  this role demands nothing.  But when you think about what […]

Data as Experience: The Power User Role

Before launching into a discussion on Power Users, you can take a few moments to catch up on my previous posts’ The Series Kickoff and The Basic User Role. The Power User Of all the user types we’ll discuss, the power user is one of most understood and most targeted. When you hear requirements like the following, […]

Data as Experience: A Series

In the past several years, I’ve seen both successful and failed insights initiatives. Perhaps the first element of failure is what they call these efforts: Reports Executive Reports Reporting A focus on the number of reports Large focus on specific fields in reports, to the exclusion of other elements When I look at elements of […]

Sitecore Symposium 2018 Opening Session

Today at the Sitecore Symposium Opening Session we were treated to several amazing customer stories and even some great information about Sitecore! First, let’s talk about the Symposium itself.  We are in Orlando, Florida hoping that Hurricane Michael bypasses the city where 3,000 attendees from 53 countries are attending over 100 sessions. The theme this […]

Sitecore Developers: Get To Know Your Content Authors

It’s no secret that I love working with and designing great content authoring experiences in Sitecore. While I’ve talked extensively about the technical considerations of designing for the Sitecore Experience Editor, considerations for a quality content authoring experience actually begins by understanding who your content authors will be. When developing components for use in the […]

My Experience with the Coveo for Sitecore Dev Certification Exam

I have recently passed the Coveo for Sitecore 4.0 Cloud Certified Developer Exam and I’d like to share some of my experience here. It’s a three-hour exam but you probably won’t need that much time. It took me around two hours. You can choose to pause the exam and finish it later. There are 90 […]

Top 5 Ways Sitecore FXM Can Empower Your Digital Marketing Team

It is rare that I run into a business that can either A: support their entire business with one digital property – be it one website, one app, or even one blog OR B: utilize a solution like Sitecore across multiple properties, especially out of the gate. To be fair, Sitecore CXP can certainly be […]

Video Training: Sitecore Marketing Campaign Tracking

Important note: This is Part 3 in a series. Please check out Part 1 on Taxonomy and Part 2 on Goals if you have not already. If you have been following along, you likely have Sitecore goals in place and values assigned to them, along with a maturing marketing taxonomy. Those goals should be delivering […]

Unlocking Digital Is About More Than Technology

Steve Lohr in the Business Standard has a great article about economists leaving the ivory tower for Silicon Valley.  I love this article because it highlights the human element.  I can see you asking yourself already what correlation does the dismal science have with the human element of digital transformation?  Well, as an economics graduate […]

30 Examples Of “Going Digital” In Life Sciences

  In my tenure here at Perficient, I’ve contributed to a number of guides for the life sciences industry. Each one has been informative and useful, but I can’t remember ever being as excited about any of them as I am about the newest one: Life Sciences is Going Digital. 

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