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Experience Design

iTunes + iCloud. From the Multi-Channel Mouths of Jobs

“Keeping these devices in sync is driving us crazy,” Mr. Jobs said.
As an iTunes user, there have been some instances where my itunes preferences have automatically reset based on various updates.
I have since learned to check my preferences every single time there is an update to make sure that I don’t lose any previously purchased songs. It has seemed at times that Apple will ‘take things back’ for some reason. So, before connecting my phone to the latest iTunes update, I checked my preferences.
And here is what’s new. iCloud prep.

 
Notice that I haven’t checked any of the new checkboxes at the top….. (sync anxiety)
In the following article:
“Everything happens automatically, and there is nothing new to learn”
..there is a specific caveat that I am sensitive to where it mentions that your previous and new purchases – presumably from iTunes, Amazon, etc. – with meta licensing encoded, will be available. But what about CDs that you’ve manually entered into your library? Will they be available in the iCloud iDataCenter heaven?
Closed and proprietary is what the New York Times article mentions about Apple. So true. It mentions that this style allows them to dictate to developers. I don’t care about that. I just want a good, fluid, and non-anxiety-oriented user experience. My world in their world is okay. But  ‘worlds collide’ – that doesn’t work for me.
But you know, if you’re in the Apple iCloud – it all happens “automagically”…. should all be stress-free…. soon…
 

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