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Posts Tagged ‘viral content’

“Let’s Make it Go Viral!” Secrets to Creating Shareable Content

While at Shop.org last week in LA, I listened to a breakout session from Bryant Garvin, Digital Marketing Director of Purple – the mattress company that brought us viral video hits like The Raw Egg Test and Sasquatch. He set out to teach us all something about viral marketing in the YouTube era. If you’re […]

Going Viral: What Does It All Meme?

“Video memes” and “viral videos” often get rolled into one, but there’s a big difference between the two. A viral video is a single video passed around online and viewed by millions, while a video meme inspires new videos that replicate, remix, spin-off, or imitate the original. To top it all off, every meme is […]