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Customer Experience and Design

10 Healthcare Analytics Trends for 2016: Trend #8

TREND #8: INCREASE LEVEL OF UNDERSTANDING AND CONTROL OVER ACO DATA AND ANAYLTICS

TREND #8: INCREASE LEVEL OF UNDERSTANDING AND CONTROL OVER ACO DATA AND ANALYTICS

Accountable Care Organizations (ACO) spend a good amount of time discussing which technology systems to use, but very little time on determining who owns the data. ACOs have multiple stakeholders including partners in the ACO, patients, and insurers. Each of these stakeholders have a vested interest in the vast amounts of data within the ACO, but many times the question of who owns the data goes unanswered.

According to Definitive Healthcare, there are more than 800 ACOs representing more than 200 health plans, 3,900 providers, and 300,000 physicians. And these ACOs use more than 125 different technology vendors, making it a very complex environment.

There are many different opinions on the topic of data ownership. Some will say patients own their own data; others believe providers own the data on their systems, and insurance companies own the data on their systems. Each of these scenarios provides challenges for ACOs, making it critical for them to have a strategy in place to tackle the issues of data ownership.

In today’s healthcare landscape, all stakeholders need to be true stewards of patient data, and they should act in the best interest of the patient. If patients are expected to be more accountable for their care then they need access to their own health information. If an ACO, health plan or healthcare provider is going to be more accountable for patient outcomes, then they need to have access to the data.

Ideally, data should be available to all stakeholders involved in the care process. Prior to merging existing systems or purchasing new healthcare IT systems, ACOs need to sort out the issues of ownership, usage, and changeability. Without quality control mechanisms and a data governance and organization strategy in place, the integrity and reliability of data within the ACO is likely to become compromised and in turn could compromise the whole essence of the ACO – collaboration to improve patient care.

This is just one of the healthcare analytics trends for 2016. In our new guide, we take a look at ten analytics trends healthcare executives need to be thinking about in 2016 and beyond. We identify technology strategies and solutions that will help healthcare organizations succeed in a data-driven, digital world.

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Kate Tuttle

Kate Tuttle is a senior marketing professional with more than 13 years of marketing experience in both B2B and B2C environments. She has more than 7 years of healthcare industry experience and is passionate about technology and its impact on consumer experience.

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