Healthcare | Perspectives and insights on healthcare technology and healthcare industry trends and topics


Perspectives and insights on healthcare technology and healthcare industry trends and topics

The Healthcare Content Pie: 7 Marketing Strategies for 2017

Healthcare organizations are continuing to adapt to the ever-changing healthcare industry. Hospitals, health systems and health plans are undergoing infrastructure rebuilds to suit the needs of the new market; transforming their traditional business models to survive the rising expectations to deliver a connected and on-demand experience to patients and members. The growing expectations of healthcare consumers […]

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Governance Program: Watch What You Are Doing – Everyone Else Is

If you recall, in my last post I talked about communications and how it is a critical element for a successful program. I mentioned one aspect of that being communicating the benefits and value of the governance artifacts, and to do that requires measurements that help you gauge that success. To measure successfully requires two main […]

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Governance Program Communications: Keeping the Team Engaged

If you talk to Governance practitioners, you will find that most believe or have realized that Governance is predominately a communication discipline. That is what I want to talk about in this blog entry. I touched on it in previous entries as we talked about what Governance is and ideas for how to go about […]

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The Role of Data Lakes in Healthcare

According to information technology research and advisory company Gartner, there is a market shift towards hybrid approaches to data management, as companies look to solve complex challenges with a mix of alternative and traditional deployments. Healthcare providers and health plans are asking the question, “Do we need an enterprise data warehouse, a data lake, or […]

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Governance Program Offerings – What “Stuff” Does it Produce?

If you’ve been following along with my blog series, you know that Governance is responsible for setting the framework within which information management decisions are made. This framework is not only clarifying who does what (decision rights, processes, etc.), but also the “bumpers” to keep everything under control (rules, policies, controls, etc.). All of these […]

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Cardinal Health Receives Marketing IMPACT Award for New Website

Through its Healthcare Marketing IMPACT awards, Modern Healthcare and its sister publication Advertising Age have been celebrating the healthcare industry’s best advertising, marketing, promotional and communications campaigns across all media platforms. Perficient client Cardinal Health was recently awarded the Silver Award for Website Campaign of the Year for Supplier/Vendor/Pharma. Optimizing the Online Experience Cardinal Health […]

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Keys to Establishing (or Maturing) a Governance Program

From my last blog entry, we have a starting point for working on the governance program (through conducting an assessment or audit and defining or confirming the strategy.) Now it is time to actually do something! This blog is partially titled “establishing (or maturing)” because the structure and approach can be applied whether you are […]

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Initiating a Governance Program – Figuring Out Where to Begin

So far in my blog series we have defined what Governance is and reviewed some things to think about to sell the need for the program in your enterprise. So, now we’ve gotten a green light, so where to begin? To me, Governance is not unlike Enterprise Architecture in that, even without a formal program, every […]

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The Future of Health Care with Donald Trump as POTUS

As we all take a collective deep breath after the conclusion of a long and quite nasty Presidential election, it is time to take a look at how health care will change when President-elect Donald Trump takes office. Donald Trump’s victory means an immediate push to repeal Obamacare. In addition to the Obamacare repeal, many health […]

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The Connected Health Answer to the Addiction Epidemic

Addiction to opiates is having a major impact on the health of patient populations around the country.  In fact, one sobering statistic states that more Americans died in 2014-2015 from drug overdoses than died during the entire Vietnam war.  Addiction is our nation’s epidemic. It’s hitting my very own patient population here in Cincinnati especially hard.  Within a […]

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7 Best Practices for Governance Success

Have you ever heard the (sarcastic) phrase: “hello, we are from the government and we are here to help”? The underlying intent obviously is to imply that government, or governance, is really not that helpful. I agree that governance performed poorly can be a detriment, but it doesn’t have to be. There are some practices […]

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That Time I Had My Emotions Sensed Live at Connected Health 2016

I have lots of fun times at the Connected Health Symposium, but this year was extra special.  Part of the reason was because when the moderator of “Emotion Sensing – The Next Big Trend?” asked “Would anyone like to volunteer to have their emotions sensed and documented for all to see?” my hand shot up like […]

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Healthcare Blog

Perspectives on healthcare industry trends and topics and health IT insights to help organizations optimize operational performance, enhance patient and member experience, comply with regulatory demands and transform their business.