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Posts Tagged ‘Distribution’

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Mastering B2B as a Distributor: A Business Growth Odyssey

In the dynamic world of business-to-business (B2B) distribution, mastering the art of distribution can be both rewarding and challenging. Distributors play a crucial role in the supply chain, acting as intermediaries between manufacturers and end customers. Turning B2B challenges into opportunities often requires a proactive, adaptable, and innovative approach. It’s essential to stay customer-focused, monitor […]

B2b Commerce Summit2

Upcoming Webinar: Mastering B2B Commerce as a Distributor

Are you ready to unlock the full potential of B2B commerce? Mark your calendar for September 7th as Perficient participates in Optimizely’s virtual B2B Commerce Summit 2023. Across 2022 and 2023, economic headwinds have affected the growth of B2B vendors. Specifically, vendors are struggling with the rising cost of inflation, supply chain disruptions, and labor […]

Innovation in B2B Healthcare: the Now, the New, & the Next

It goes without saying that the start of this new decade is unprecedented, unplanned, and flat out unwanted. Yet here we are, and we must find ways to think creatively and collaboratively moving forward. B2B healthcare organizations are at a very interesting crossroads. With all that has happened around the COVID-19 pandemic, leveraging technology and […]

Medical supplies

How to Create a Unified Process to Manage Product Content for B2B Healthcare Ecommerce

Healthcare ecommerce has seen consistent growth over the past decade, and during the last couple of years, the Amazon effect within the healthcare space has caught everyone’s attention. Even though B2B healthcare companies have generally been quick to adapt to elevate digital and technological maturity, the involvement of marketplaces in the healthcare sector exposed the […]

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Digitally Catering to New Customers Post-COVID

In a recent blog I wrote called “Your Ecommerce Customers Are About to Change,” I discussed the unique opportunity businesses have been presented with due to COVID-19. Specifically, looking at how their customers, among many other things, will change forever in this new normal that we are starting to see each day. I wanted to […]

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How Digital Solutions Help You Reach Customers in Times of Need

Some business disruptions can be planned for— material shortages, natural disasters, compliance or fulfillment roadblocks. But what about the obstacles we don’t see coming? The impact of the COVID-19 pandemic has touched nearly every business in the world in some way or another, and in the face of such an unprecedented global crisis, many are […]

supply chain

COVID-19 and Supply Chain: The New Route to Transform

Stores are left with empty shelves and a bunch of questions. How will they get a new product? How will they keep employees safe? How will this affect the supply chain and distribution? As the economy sees a major jump in consumer purchases, it raises the question of supply and demand. It’s common for companies […]

Roles of the B2B Buying Journey: The eCommerce Admin

Understanding the customer journey – and your internal team’s journey – is critical in B2B industries like manufacturing and distribution. Responsible for the daily operations of the digital business, the eCommerce admin spends most of his day in the back end of the commerce system. He is managing website content and information, managing configuration and […]

customer relationship management

Roles of the B2B Buying Journey: The Marketing Manager

Understanding the customer journey – and your internal team’s journey – is critical in B2B industries like manufacturing and distribution. The marketing manager plays an important role in the B2B eCommerce journey at both manufacturing and distribution companies. She is most interested in how marketing efforts directly impact both online and traditional sales efforts. She […]

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B2B Digital Transformation: Determine Where You Fit

When organizations begin a digital transformation and eCommerce journey, they often focus solely on technology. In reality, there are business decisions to be made and opportunities to explore before technology even comes into play. After you’ve set your objectives and evaluated your market, you’re ready to find where you fit in the market. Explore opportunities […]

Are you Prepared for WMS?

Roles of the B2B Buying Journey: Understanding the Merchandiser

Understanding the customer journey – and your internal team’s journey – is critical in B2B industries like manufacturing and distribution. The B2B merchandiser role can be filled from many different functional roles within an organization, including marketing, product marketing, or even product management. The more complex the products, the most likely this role will be […]

Today's Meeting Has Finance In Focus

Roles of the B2B Buying Journey: The Financial Team Member

Understanding the customer journey – and your internal team’s journey – is critical in B2B industries like manufacturing and distribution. The financial team member is a crucial part of every B2B business. He steps in after the purchase has been made and shipped, and is interested in whether that order was received, the order was […]

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