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Posts Tagged ‘business case’

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5 Essential Steps for Improving Your Customer Care

Satisfying today’s digitally savvy and well informed customers boils down to one common theme – customer experience. Price and quality are key considerations when making purchase decisions. However, it’s the experience that keeps customers coming back for more. 73% [of consumers] said a good experience is key in influencing their brand loyalties Your organization must […]

The Business Case Justification for PaaS

Within the cloud delivery models Platform as a Service (PaaS), the model providing the facilities for full life cycle application development, has a smaller overall market share than IaaS or SaaS. However, the PaaS growth rate is accelerating with Gartner predicting a 26% PaaS growth rate to reach $15 billion by the end of 2018. […]

Three Big Data Business Case Mistakes

Tomorrow I will be giving a webinar on creating business cases for Big Data. One of the reasons for the webinar was that there is very little information available on creating a Big Data business cases. Most of what is available boils down to a “trust me, Big Data will be of value.” Most information […]

IT Business Cases for Big Data Systems

Over the past couple years I have had the opportunity to work on a number of Big Data initiatives. As one would expect, having a well-defined business case is key to success. However, in a number of companies, I am seeing pure IT business cases, generally focused on cost reduction, to justify Big Data investments […]

Creating A Business Case for Social

Live Blogging at the IBM Web Experience Conference: Mary Bird Nance does a great job working with a variety of companies to define vision and create a justification for the use of portal and social technologies.  She’s a pro at working with clients to understand their needs and where they should go. Anyway, she and […]