Digital Transformation | Digital Transformation
Digital Transformation Blog

Posts Tagged ‘digital transformation’

Digital Transformation Common Sense

The eMarketer Digital Transformation 2017 report has a lot of common sense discussion on Digital Transformation packed into 18 pages. (Thanks to Erin Moloney for the report) Without revealing everything, I want to highlight a couple items that make a lot of sense.  The first is that Digital Transformation is a business driven event.  Something […]

Read more

Forrester Digital Transformation Conference Themes

I’m at the two day Forrester Digital Transformation Conference in Chicago.  It’s been a great conference so far and validates much of what we at Perficient have been seeing when it comes to Digital Transformation.  Before blogging about individual topics, I thought I’d hit what I see as some of the key themes in the […]

Read more

What You Need to Know About Digital Intelligence

One big focus of Digital Transformation is getting the customer experience right. As we’ve talked about, the customer experience is not just about visits to your website, but also includes interactions with your marketing emails, the in-store experience, how your customer service representatives interact and so on.  We talk about understanding the customer journey across all […]

Read more

7 Ways to Maximize ROI on your Digital Experience Investment

At IBM Amplify 2017, I gave a presentation on 7 ways to maximize ROI on your digital experience investment.  The presentation was geared mostly towards IBM Digital Experience / WebSphere Portal but the concepts apply to virtually any digital experience platform and are aligned with Perficient’s take on Digital Transformation. The presentation is shared below […]

Read more

The Grass is Greener

I love yard work. There’s something about the satisfaction that I get when I mow my grass, particularly the instant results and fruit of my labor, that I just can’t get enough of. Well, it’s spring where I live, and the season of yard work is upon us. A warm and wet winter has my […]

Read more

Caterpillar Inc. is Digitally Transforming to Drive Business

Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives. Connecting with customers in today’s rapidly changing environment is more challenging than ever.  To address these challenges Caterpillar continues to invest in technology platforms that will enable its dealers to sell more machines, […]

Read more

Economic Essentials of Digital Strategy

Every now and again I come across an article that moves from interesting to important.  McKinsey has a great article on the Economic Essentials of Digital Strategy.  It’s a long and in depth article that takes the topic to a higher and more strategic level of what’s forcing you digital transformation and why.  I won’t […]

Read more

Cloud/DevOps helping drive Digital Transformation

As organizations look forward into their crystal balls for 2017, more and more of our discussions with customers are tied to cloud /digital transformation. A key question which surfaces is how to best spend their budgets tied to cloud/digital transformation to get maximum ROI as well as help their organizations innovate faster. We began the […]

Read more

The Cloud is Attracting a Crowd

Every day, another company realizes the wisdom and value of moving to the cloud. Through the remainder of this decade, this trickle of digital transformations likely will become a flood, according to the media and marketing organization International Data Group (IDG). The company’s recent survey of 900 decision-makers across the information technology landscape uncovered stunning […]

Read more

Perficient Digital Transformation Blog

Perspectives and insights from our thought leaders on change management, Big Data, cloud, mobile, integration, APIs, analytics, digital experience and business optimization strategies to drive digital transformation.

Archives