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Digital Transformation

Loyalty 3.0 is Out

by Michael Porter on June 18th, 2013 | ~ minute read

Rajat Paharia just released his new book, Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification. Bunchball is a partner of ours and focuses on the gamification space. We’ve presented with him on this very topic several times. I just picked up my kindle version and will follow up with a review.

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For now, feel free to pick up your version. I’ve always found his content interesting.

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bunchball Gamification

Thoughts on “Loyalty 3.0 is Out”

Rajat Paharia (@rajatrocks) June 19, 2013 at 3:13 am

Thanks Michael! Looking forward to hearing what you think!

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Michael Porter

Mike Porter leads the Strategic Advisors team for Perficient. He has more than 21 years of experience helping organizations with technology and digital transformation, specifically around solving business problems related to CRM and data.

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